Cisco Confirms: Video Is the New SEO

David Hsieh

According to David Hsieh, Cisco VP of marketing and entertainment, online video will account for more than 90% of all internet traffic in as little as 3 years. Cisco estimates that internet video already takes up more than 51% of all web usage. “You’re seeing the use of video purvey everything we do,” he says.

Dan Zarrella

It’s true – you can read about it in the Vancouver Sun.  Youtube has now hit 4 billion views, which represents a 25% increase in the past 8 months.  Google owns Youtube, and they are the #1 and #2 search engines in the world, respectively.  So if you want to be found, you need to be on Youtube.  And you need to stand out above the din.

Dan Zarrella, social media scientist, found that videos are linked to and embedded much more than photos.

Julie Perry

Julie Perry, social media guru, says that video killed the SEM star (SEM meaning search engine marketing).

So what’s the status of your online videos?  Now that anyone can make a video, you’ve got to make yours stand out.  Subscribe to Shmuel’s Youtube channel to stay on top of the latest, greatest videos that he makes.  You can also stay on top of what he’s up to by signing up to receive our email newsletters.

More helpful stuff:

How to Get Your Videos Found on Youtube in 4 Easy Steps

How to Link Your Youtube Channel to Your Facebook Page

5 Business Lessons from GoPro’s Nick Woodman

3 Responses to "Cisco Confirms: Video Is the New SEO"

  1. […] GoPro’s product lends itself to video marketing – this is a no-brainer.  The same for us – we make videos – that’s what we do.  And I’ve said before that Video is the New SEO. […]

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